There are many places to make your international property investment, but right now nowhere is hotter than Brazil, which is why we have drawn up five brilliant reasons to make your real estate investment in Joao Pessoa, North East Brazil.

With the 2014 Football World Cup hosted by Brazil, Joao Pessoa is positioned perfectly to provide the perfect holiday location with its first rate beaches, restaurants and laid back charm. With simple access to see some of the group matches in Natal and Recife, both only an hour away on the new motorway, Joao Pessoa is well positioned to benefit from the ‘World Cup’ effect!

Following protracted negotiations the city received permission in August for a major conference centre costing in excess of $50 million to be located in Cabo Branco, Joao Pessoas number one residential district and ideal investment location. The area has some of the best beaches in Paraba. This approval is expected to bring a boom in tourism to the area with the construction of many new hotels and resorts to accommodate the burgeoning number of visitors attending new cultural events and conferences. The knock-on effect will of course be a surge in real estate values, which is excellent news for the canny investors who already have Joao Pessoa on their radar.

Joao Pessoa has a year round calendar of events held in the city. From December to February there are open air music concerts held on the beach as well many other events such as the national beach volleyball, fashion and art exhibitions, as well as the other well known festivals for which Brazil is famed.

Joao Pessoa, and the state of Paraba in general, is experiencing rapid growth and expansion. The domestic housing market is booming thanks to economic expansion and migration from the south, and international interest is hotting up. For investors, the area already offers brilliant year-round rental prospects due to its 12-month season, and brilliant resale opportunities thanks to the growing stream of international and domestic buyers.

Due to its outstanding setting and relaxed way of life, Joao Pessoa has been attracting foreign investors for the last few years. The growth of the city and the recent influx of foreign investors who have chosen to settle in Joao Pessoa has prompted the opening of a new bilingual international school in January 2010. The school will teach a bilingual curriculum in English and Portuguese and will also prove attractive to the many people moving to Joao Pessoa from Rio and Sao Paulo to take advantage of the city’s fantastic lifestyle.

This piece was written by Ginny Naish of Property Dreams Brazil, a real estate consultancy based in Joao Pessoa, North East Brazil. Property Dreams Brazil can provide advice with regard to investment property, land, re-location and property marketing. Please visit Property Dreams Brazil for more information.